Branded Content | Web, Social, Recruitment Marketing
We created an internal brand campaign to increase employee engagement and fuel recruitment marketing efforts. Charter has an incredible culture of passionate employees and we revealed what already existed by giving them a platform to talk about what they valued in their workplace.
We filmed over 15 employees and created unique videos for each career track from skilled trade to executive leadership. The campaign was launched in every plant and office location as well as on their website and social channels.